What is an Online Business Manager (OBM)?

An Online Business Manager (or OBM for short) is your business bestie, your partner in business. They work on a freelance basis and offer management-level support to your business. As a virtual-based professional, an OBM may not be as well known as a Virtual Assistant, but they provide an essential role to any business owner who is looking to grow and scale to the next level. 

Whether you’re looking to step back from the day-to-day running of your business so you can focus on what you do best, or need an OBM to step in and help your business scale faster, here’s all you need to know about an Online Business Manager.

When will I need to hire an Online Business Manager?

An Online Business Manager is a great hire when you are hitting the 5 to 6 figure mark. At this point in your business, you’re usually at the stage where the growth becomes too much for you to handle on your own. You just need another pair of hands to run the day-to-day aspects of your business and are ready to invest in the right support.

Acting as the buffer between you and the team, your OBM is like your second brain. They’re able to help you run your business the way you want it run, but are also more than capable of making decisions on your behalf and coming up with ideas to help you get more streamlined and efficient as a whole. 

Why not hire a Virtual Assistant or marketing specialist?

OBMs often come disguised in different titles, such as Integrator, Business Manager or Operations Manager, to name a few. Often, the title can reflect their specialisms or simply be a title that is more widely known in the niche they want to work in.

But it’s important to understand that not all assistants are the same! As this recent blog details, there are several distinct differences between Virtual Assistants, Admin Consultants, and Online Business Managers – including the level of responsibility they have, the type of role they’re able to step into, as well as the skills they bring to the table.

What can an Online Business Manager do for my business?

Although an OBM would free up your time, you would still have to manage them and be present in your business every day. They are not there to replace you, but to work alongside you.

I’m assuming you started the business to create a better life for yourself and family, to spend more quality time with them or go travelling more. To achieve that freedom and vision, you need to partner up with an OBM who can take over the everyday running of your business. 

An OBM can help you with 

  • Evaluating your business and making suggestions for optimisation and automation.
  • The implement of the above projects and tasks.
  • Recommendations on technology, implement processes and procedures,
  • Team management.
  • Project management

When you hire an Online Business Manager for your business they will help you increase your profits, make savings and streamline your business. But most importantly they help you free up your time, so you can fully step into the role of the visionary and CEO of your business.

If you’d like to explore how an OBM can help you in your business, why not get in touch? We can have a quick 20-minute chat together to discuss your business needs and establish how an OBM can help you grow your business further. You’ll find details on how to contact me and book in that call, here.


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